Jerritt Canyon Gold
Second verse, same as the first.

Jerritt Canyon was a recent acquisition of Sprott Mining Inc. – which meant that they were the first company to fall under the umbrella brand which was created consecutively.

Two brands at the same time was an absolute pleasure, because it gave a real-life scenario with which to answer the question “how do we present a company as both its own independent corporation, however owned and represented by a behemoth within their industry? How do we do this without looking like “A subsidiary of”….

Colour and contrast. That’s how.